Empower Patients. Enhance Outcomes. Grow Your Ocular Practice.
of patients said the Clarity video series helped them understand their surgical options.
of patients who watched the videos went on to have cataract surgery.
of those patients chose an advanced technology lens with added out-of-pocket cost.
The Cost of Confusion
Common Pain Points:
- Overwhelming or unclear choices (e.g., premium IOLs vs. multifocal vs. monofocal lenses)
→ Clarity breaks down these options in simple, relatable terms tailored to each patient’s needs. - Hesitation due to lack of timely information
→ Patients receive the right info at the right time, helping them feel more confident in their decisions. - No structured follow-up = no-shows or treatment delays
→ Clarity delivers consistent follow-up through automated journeys that guide patients every step of the way.
Content That Drives Patient Action
Customized Journeys for Every Procedure
From cataracts to LASIK, our patient education library is built for eye care practices. Each Journey simplifies complex choices and guides patients toward informed decisions—customized to match your services and workflow.
- Cataract: What Is It?
- Cataract Surgery
- Lens Options
- The Basic Lens
- The Multi-Focal Lens
- Vision Correcting Lens
- Cataract FAQs
Video 1 of 7
Cataract: What Is It?
You are on your way to better vision! Let's talk more about cataracts and your treatment options.
Video 2 of 7
Cataract Surgery
Modern technology provides several lens options for cataract surgery.
Video 3 of 7
Lens Options
Cataract surgery is one of the only surgeries that allow the patient to choose their outcome.
Video 4 of 7
The Basic Lens
Learn about the standard cataract surgery lens option.
Video 5 of 7
The Multi-Focal Lens
You have options to potentially reduce or eliminate your need for glasses after surgery.
Video 6 of 7
Vision Correcting Lens
Learn about advanced vision-correcting lens options that can address more acute vision challenges.
Video 7 of 7
Cataract FAQs
Please watch this short video to hear answers to common cataract treatment questions and concerns.
Clarity Start Methods
Simplified, Trusted Education—Delivered on Your Terms
WatchLink™ – Non-SMS
Customizable URLs and QR codes for omnichannel delivery.
Integration
SMS-based, EHR/PMS-connected. "Set it and forget it."
Portal
SMS-based, direct from practice. Great for targeted sends.
Webform
SMS-based, self-subscribe link or QR code for use in website, socials, or print.
What Customers Are Saying
Proven Success for Ocular Practices Like Yours
"We've increased our conversions to 45%. roughly sitting at 1,800 surgeries, our conversion has gone up to about 831 patients."
Lindsay Bledsoe
Omni Eye Specialist
"Our conversion rate for the last several years has been about 15%. Over the last three or four months it's been 25%, which is a significant increase.
The patients are coming to see us with greater appreciation of their options for cataract surgery."
John Gross, MD
Tri - State Ophthalmology - Ashland, KY
"Since we implemented this program in this fashion. We're looking at $400,000-$500,000 a year more in income. All that translates into an additional bottom line that keeps our practice running and keeps our competitive position at the top. Why wouldn't you?"
Michael G. Woodcock
Carolina Vision Center
Built to Fit Practices of Any Size
Whether you're a solo provider or a PE group, Clarity adapts to you.
Base
Patient education, flexible delivery, and engagement tracking — all in one easy-to-use platform.
$ 250
/ Per Month
- Procedure-Based Journeys
Includes the pre-built cataract video series, fully customizable to your practice.
Additional procedure journeys available upon request. - Flexible Delivery Options
Use WatchLink™ QR codes, SMS, webforms, or integrate with your EHR. - Actionable Reporting
Track patient engagement with simple, real-time reporting tools. - Content & Support Included
Access a growing library and expert help to keep things running smoothly.
Personalized Video Intros
Smarter Tools. Better Outcomes.
Why Practices Trust Clarity
Seamless & Flexible Integration
Works with your EHR or PMS and fits easily into your existing workflow.
Branded for Your Practice
Every touchpoint features your name, contact info, and trusted recommendations.
Expert-Reviewed Education
Content approved by leading ophthalmologists to build clarity and patient confidence.
Customizable, Ever-Growing Library
Pre-built journeys for a wide range of procedures — tailored to fit your practice.
Common Questions from Practices Like Yours
Can I customize the videos for my practice?
Yes. Clarity provides the option to customize patient education videos with your branding, tone, and provider messaging. Practices can add personalized introductions, highlight specific procedures, and even feature their own staff to create a more trusted, consistent patient experience.
How do patients access their journeys?
Patients receive their educational journeys through multiple convenient channels - text message, email, QR codes, or direct links from your website or social media. These journeys are mobile-friendly, require no app downloads, and can be triggered manually or automatically.